What you need to know about holiday shopping this year

We’re back at it again, dear reader! Coming in faster than Alyssa Edwards is the 2022 holiday shopping season! 

Each year we at The Shop look forward to how we can create a shopping experience for you and what unique opportunities our shopping can create for you. But with that comes a need to understand what the holiday shopping season is going to look like. 

And within the past few years, that’s more important than ever!

So let’s take a look, shall we? Let’s pull back the economic curtain (so to speak) and take a glance at what holiday shopping with look like for shops, for shoppers, and everyone in between. 

2022 Holiday Shopping Statistics 

Right on the outset we’re seeing that shopping is going to be less this year. According to a ShipStation study done this year, spending will be decreasing for up to 58% of U.S. consumers. That’s no joke! 

That said, a study this year by the National Retail Federation said that 62% of holiday shoppers surveyed felt that despite rising prices will make sure they shop for gifts, and celebrate their loved ones as they do every year. 

Consumers are wanting to see the value of their dollar go as far as it can, and that means making sure what they purchase has a stronger value. 

Not only that, but we’re seeing a rise in the want for sustainable products and gifts when shopping, especially among Generation Z.

Shop Local = Shop Smart

So what does that mean? What options are available when trying to find gifts that are not only sustainable but also of equal or increasingly higher value? Shopping locally, of course!  

Sticking to locally sourced gifts and products means returning money back more directly to your community, and in exchange getting a product that’s hand-crafted or small batch created. This ensures more attention was paid to the creation of the product, and almost always better quality.

Shopping local also can mean your product is going to be more sustainable, created from and/or supplied by a more sustainable source (of course mentioning the tried and true example of a hand-crafted product vs fast fashion).