So you probably know this by now, but we ain’t just here to plan your weddings! That’s right, OIMDE loves a good gala, and has enjoyed how we’ve found ourselves planning more and more galas each year.
So with all of that said, are you reading this and finding yourself planning your first gala? Let’s help you! Read below for some very important foundational tips on how to plan the perfect gala.
Build Your Basics
If you want to make your next gala the best one yet, make sure you have the basics laid out. What does the timeline of your event look like? What kinds of auctions will you be holding, if any? When do you want dinner to be held, and how long will there be dancing?
As a planner, I love to liken the process of setting up a gala to that of a wedding. Both are events where my task is to entertain a group of guests. How can you accomplish this as effortlessly (at least in the eyes of the guests) as possible?
Once that’s handled, then you can move on to the glitz, glamor, and all around flair.
Curate Your Theme
Okay now the boring stuff is out of the way, let’s make a fun theme! And sure, for this the sky is really the limit. You can make this whatever you want it to be. But I would absolutely stress that your theme should be tied to the work of your organization.
And within that structure you can find a lot of opportunities for themes. Easiest is if you’re an art institution, because your theme can be in accordance with your latest collection of artwork, around a specific performance, etc.
But if you’re a community organization, what theme best represents the community? What about the history of the community? What can you do to highlight and uplift what’s exciting about the tenants of your organization. Have fun with it!
Devil In The Details
Another lesson I’ve learned where galas and weddings are similar, and that is the details!!
Once you’ve got the overall timeline set up, then go to each part of the evening, and think what can you do to make that moment it’s best. This is where we think of the photo booths, and the hors d’oeuvres with the theme.
But also think about the operational details and logistics. Can you afford valet parking or shuttle transportation, depending on the venue.
Lastly, what about gifts? Is there a nice themed goody bag you can offer to guests as they’re leaving?
Stay Rooted In The Community
Speaking of gifts and auction items, make sure to keep it in the community. Galas are all about both showing the community what you do, and also strengthening that community relationship.
As such, it’s the perfect opportunity for you to strengthen that relationship through your auctions, etc. Work with local vendors for food, florist, and dance floor. Make a majority of your silent auction items from artisans and experiences within your community. It speaks volumes to your audience.
Unite Under One Message
Lastly, this is all to say is make sure your gala aligns with your mission. And if you really want to know how to plan the perfect gala, this is your number one lesson!
One of the reasons I love working galas is that I love working with non-profit organizations.
Seeing the mission aligned work organizations do to help their communities, and how vibrant and unique each non-profit is, is one of the best parts of my job! And for guests, seeing all of what you do aligned under one mission and goal will have them enjoying their evening more, and be more empathetic to your work. It’s the best kind of win-win.
